

Mono Gelato
1st Design a division of Sign 360 was approached by a potential cleint to help create a concept ,from a vision this cleint had dreamed of for many years.
The potentual cleint had visited a number of food shows in the convention
centre in Darling Harbour
and noticed that their was a definate gap in the Gelato market.All other
type food industries seem to be over traded. However their were very few
Gelato brands been exibited.
The ones that were on display seem to be very boring with not much creativ flare in their look or branding 1st Design was consulted about a completley establishing a completly new Gelato concept.
The name Mono Gelato wes decided and name after the owners late grand
father who he had a very close relationsip with and who loves Gelato.
A very different design, colour scheme for the look was formulated with
the slogan on the artwork Made with Lqve was attached as a slogon
Finished artwork was designed and beautiful packagung was styled
Signs360 a division of 1stDesign, creative staff spent many hours of
braining storming and eventualy came up with a unique freezer to house
the Gelato with in stores.
These freezers were styled a perspex box to top of a bar size freezer
feachering a thick glass panel in front with a array on neon behind the
glass
This new type freezer housing Mono Gelato was launched into the Sydney market with great sucess. 1stDesign was then assigned to design and create thin style light boxes to display verious posters as well as Point of sale meterial and stickers were added to the package.
This type of service is available to other potentual people who need a full package and want to create a dream and establish a new business
1st Design can also helf existing business to grow to the next level

